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Photographer Sophie Gamand takes portraits of pit bulls wearing flower crowns

The photos are being used to encourage pet adoption

CNN  — 

Pit bulls may not be the first dogs everyone thinks of when it comes to cute, cuddly canines.

But one photographer aims to change that with a new series of portraits.

Some very cute images of pit bulls wearing flower crowns started popping up on Facebook this weekend after the Sean Casey Animal Rescue in New York posted them.

They are the brainchild of New York-based photographer Sophie Gamand, who is partnering with shelters in New York to create pit bull portraits that make you say “awwww.”

With “Flower Power: Pit Bulls of the Revolution,” Gamand says, she hopes to “challenge the way we look at pit bulls” by giving them a softer image.

Gamand and Sean Casey Animal Rescue staff members credit the images with increasing pit bull adoptions since the postings.

Who knows, could this canine couture be part of the latest trend in weddings?