The stage burst into flames during an opening ceremony event.

Story highlights

Fire engulfs stage at showpiece India investment event

No deaths or injuries reported

14 fire engines and 10 water tankers rushed to the scene

CNN  — 

It was a night meant to showcase the best of Indian culture, innovation and talent but a huge blaze that broke out abruptly canceled a Mumbai “Make in India” cultural event.

The fire started during a traditional performance, sending the 25,000 people in attendance at Girgaum Chowpatty beach fleeing, including high profile politicians and Indian cinema stars Amitabh Bachchan and Aamir Khan, according to local media.

The week-long event is the result of a push started by Indian Prime Minister Narendra Modi in September 2014 and part of a wider set of nation-building initiatives and a drive to attract foreign investors.

Video footage shows initially unaware performers dancing on stage even as the fire starts to spread beneath them. Members of the crowd who are evacuating the building wave to them to alert them to the danger.

READ: Poor suffer as Mumbai chokes on garbage dump haze

Fourteen fire engines and 10 water tankers rushed to the venue, according to Devendra Fadnavis, Chief Minister of the Maharahstra state, who was at the event. Despite the dramatic scene, there were no reports of fatalities or injuries.

Bollywood star Aamir Khan praised the quick handling of the blaze on Twitter.

The stage was gutted by the fire.

Fadnavis tweeted that he’d briefed the prime minister on the situation and promised a comprehensive inquiry into the outbreak of the fire.

All other “Make in India” events will be held according to schedule, he said.

READ: Is Delhi pollution deterring top recruits?